Apple signs major iPad deal with publishers of 90% of all textbooks, what does it mean to you?

Posted: January 30, 2012 in Uncategorized
Tags: , ,

Quick thoughts: This changes everything! If iPad becomes the defacto media device in most students backpacks, brands need to be making strategic decisions now! If your company has not ported your brand to iPad yet – what are you waiting for? iPad will be omnipresent with the most desirable of advertising targets – students from 13-24. The beautiful thing is, this strategy will also align with iPhone and web goals for smart companies growing there business with new media platforms. The future looks very bright for those that are ready to act now – or can find good partners to help them get there – fast!


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s